Mar 29, 2024  
2017-2018 Undergraduate Bulletin 
    
2017-2018 Undergraduate Bulletin [ARCHIVED CATALOG]

COMM 4730 - Internet Content Management

Credit Hours: 3 Credit Hours
Prerequisite: COMM 3720 
Description: This survey and skills course teaches analysis and techniques in creating and managing web/electronic content. Areas covered include web-based public relations, advertising, marketing communication, and e-commerce. In addition, the social impact of these technologies is explored.