Feb 21, 2020  
2018-2019 Graduate Bulletin 
    
2018-2019 Graduate Bulletin [ARCHIVED CATALOG]

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COMM 5600 - Integrated Corporate Communication


Credit Hours 3
Prerequisite: Admission to Communication Arts M.A. program
Description: Important corporate communication areas such as internal communication advertising, PR, sales promotion, direct marketing and new communication technologies and how these approaches work together to achieve organizational objectives.



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