Dec 04, 2021  
2019-2020 Undergraduate Bulletin 
    
2019-2020 Undergraduate Bulletin [ARCHIVED CATALOG]

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COMM 3910 - Media Relations

Credit Hours 3
Description: The professional communicator’s establishment of meaningful relationships with electronic and print media is studied including a focus on ratings, news releases, press conferences, media buying, building a network of media contacts, special event planning, and the preparation of a comprehensive media relations plan.



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