May 31, 2024  
2020-2021 Undergraduate Bulletin 
    
2020-2021 Undergraduate Bulletin [ARCHIVED CATALOG]

MT 2030 - Marketing Survey

Credit Hours 3
Description: Basic framework and facts of marketing to include marketing research, advertising, direct and indirect selling and distribution, methods of pricing, warehousing, sales control, sales promotion, with continual emphasis on the consumer, competition, and governmental regulations.