Apr 18, 2024  
2011-2012 Undergraduate Bulletin 
    
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2011-2012 Undergraduate Bulletin [ARCHIVED CATALOG]

MKT 490B - Special Problems in Marketing

2
Prerequisite: Senior standing and permission of instructor; Business majors must also meet the BBA admissions requirements (ENGL 1010 , 1020 ; MATH 1810  or 1910 ; ACCT 2010 , 2020 ; ECON 2010 , 2020 ) and CGPA of 2.1 or higher.
Individual research and analysis of contemporary problems, issues and opportunities in concentrated areas of study under the guidance of a faculty member. The application of academic and theoretical constructs to specific problems and issues is emphasized.