MKT 3610 - e-Commerce I

3
Prerequisite: Junior standing; Business majors must also meet the BBA admissions requirements (ENGL 1010, 1020; MATH 1810 or 1910; ACCT 2010, 2020; ECON 2010, 2020) and CGPA of 2.1 or higher.
A look at tools and technologies needed for Electronic Commerce. Business opportunities, challenges, and strategies for use of the Internet will be explored. Strategies and vision on the national and global information infrastructure will be discussed. A live website (personal first, then a business) and database beginnings for ordering capabilities will be individually built. Impacts of the electronic market, changes in company missions, security issues and other related topics are covered.