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Mar 29, 2024
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2012-2013 Undergraduate Bulletin [ARCHIVED CATALOG]
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COMM 3010 - Integrated Corporate Communication3 Prerequisite: COMM 1200 , 1400 ; ENGL 1010 (with a grade of “C” or higher), 1020 and junior status or instructor permission Students will examine important corporate communication areas such as internal communication, advertising, public relations, integrated marketing communication, and new communication technologies. The course focuses on how these areas work together to achieve organizational objectives.
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