May 02, 2024  
2016-2017 Undergraduate Bulletin 
    
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2016-2017 Undergraduate Bulletin [ARCHIVED CATALOG]

MKT 3620 - e-Commerce II

3 Credit Hours
Prerequisite: MKT 3010 , BB 1 
Description: Continuation of MKT 3610 ; including advanced web site development database design. Shopping cart type entry data input for order pick sheets and customer invoicing. Development of e-commerce site documentation. Advanced course designed to provide a current state of the internet, origin and growth of e-commerce, differences and similarities between e-commerce and traditional commerce, and the relationship of e-commerce to the internet.